An Improv Trick for Holiday Handselling: The Old, “Yes, And”

Shelf RenewalThis time of year, our patrons come in convinced that their family members will also crave some well-deserved alone time and they’ll have hours and hours of uninterrupted reading time. And, hey, it’s a season of goodwill towards mankind—so, it could happen.

When they ask if you have the latest New York Times bestseller, tell them “Yes, and . . . have you tried William Landy? Defending Jacob was one of our most popular legal thrillers last year” or “Yes, and . . . I thought S. J. Watson’s Before I Go to Sleep was even better than Girl on the Train or Gone Girl.”

Send your patrons home with an extra book from the backlist to escape into when family time gets a little too real. Try using the Yes, . . . and, model with these titles:

Girl on the TrainIf they want Rogue Lawyer, by John Grisham, also recommend Defending Jacob, by William Landy

If they want Cross Justice, by James Patterson, also recommend No Witnesses, by Ridley Pearson

If they want Tom Clancy Commander in Chief, by Mark Greaney, also recommend Mortal Allies, by Brian Haig

If they want The Bazaar of Bad Dreams, by Stephen King, also recommend Heart-Shaped Box, by Joe Hill

If they want The Guilty, by David Baldacci, also recommend Rain Fall, by Barry Eisler

Before I go to SleepIf they want See Me, by Nicholas Sparks, also recommend Promise Me, by Richard Paul Evans

If they want Tricky Twenty-Two, by Janet Evanovich, also recommend The Spellman Files, by Lisa Lutz

If they want All the Light We Cannot See, by Anthony Doerr, also recommend Suite Francaise, by Irene Nemirovsky

If they want The Magic Strings of Frankie Presto, by Mitch Albom, also recommend A Piece of Heaven, by Barbara Samuel

If they want The Girl on the Train, by Paula Hawkins, also recommend Before I Go to Sleep, by S. J. Watson



About the Author:

Karen Kleckner Keefe is the director of the Hinsdale (IL) Public Library, a Booklist reviewer, and one of Library Journal's 2009 "Movers and Shakers." Follow her on Twitter at @KarenKleckner.

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