By January 27, 2010 0 Comments Read More →

Calling all authors!

Advocate for audiobooks! Writers who love the spoken word are invited to lead their support of the audiobook publishing community. Here’s the details from the Audio Publishers Association:

June is Audiobook Month: Author Advocate Initiative
Tapping into the already broad pool of authors who love audiobooks, the APA Communications Committee is launching a widespread media initiative leading up to and throughout the month of June. By recruiting authors as “advocates” for increasing audiobook awareness, we feel we can make a tremendous impact by uniting these authors to share their positive endorsements of the audio format with their tremendous fan bases.

This initiative will have two goals:
* Increase media coverage of audio throughout the spring leading up to June.
* Execute a June 1st social media campaign in which authors and narrators will discuss their experiences with audiobooks on Twitter, Facebook, blogs and other various social networking websites.

Monday, February 8th is the deadline to be included in our official press release and initial pitch to long-lead media. We welcome any and all interested authors up through June who will be added to the list and worked into the campaign, so please continue to submit them as they signal interest.

How to Submit:
* Send an email to Kaitlin Friedmann at kfriedmann@audiopub.org with a list of authors who have agreed to participate.
* Please specify the author’s social media activity, including number of followers/fans they reach, as well as their upcoming titles this year. Also note any author events and interviews that can be tailored for Audiobook Month publicity, as well as website and blog information.

The Communications Committee will select 3-5 main Author Advocates for the spring media campaign launching mid-February.
The main Advocates are our important “faces” with the media, but just as important are our Advocates who will type, text and blog to get the word out about audio on June 1st. All it takes is a simple Tweet—just think of the hundreds of thousands of people we can reach this way! More details on this part of the initiative will be added to the APA website in February.

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Posted in: Audiobooks
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About the Author:

Mary Burkey is an independent library consultant in Columbus (OH). An enthusiastic audiophile, she has served on all four of ALA's audiobook award committees as well as the Audies. In addition to writing the "Voices in My Head" column for Booklist, she is the author of Audiobooks for Youth: A Practical Guide to Sound Literature (ALA, 2013). Follow her on Twitter at @mburkey.

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