At first I was going to write something snarky about this Publishers Weekly news item (“AP Drops Reviews“), maybe headline it something like, “Because who wrote it is really more important than what they wrote” — a reference to the Associated Press’s claim that they’ll replace actual book reviews with book-related coverage in the Arts and Entertainment department.
Then I read the second paragraph:
A brief survey of book review editors by PW Daily found that few were even aware of the AP’s review offerings. All said that when they found it necessary to run a review from a syndicate, they tended to favor reviews made available from the New York Times or the Washington Post.
That’s one way to stop people from not reading your reviews.